Common Social Media Terms Explained in Plain English
Social media marketing has its own language.
Reach. Reels. CTR. Engagement. UGC. Algorithms. Hooks.
And if you’re a business owner, sometimes it can feel like everyone else got handed a dictionary you missed.
This glossary breaks down common social media and content marketing terms into plain English so you can better understand what people are talking about, what actually matters, and how these things affect your online visibility.
This is not meant to be super technical or full of buzzwords.
It’s a practical guide to the social media terms business owners run into most often on platforms like:
- TikTok
- YouTube
- and more.
Because understanding the language makes social media a whole lot less overwhelming.
Social Media Basics
Content Types
Strategy & Marketing Terms
Analytics & Performance Terms
Advertising Terms
Need help with your social media visibility?
Understanding the terminology is one thing.
Creating consistent, strategic content is another.
If you’d like help improving your online visibility through social media, here are a few places to start:
Services GetSeenOnline.ca offers
Social Media Content Creation
Social Media Strategy
Social Media Consults
Helpful Resources
Would you like to start a project with us?
All it takes is a chat to find out what you have in mind and what it will take to make it happen.